Kaun Banega Crorepati ???

You all know it's a good business. But have you ever pondered... How Good??
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Any guesses?? Let's see...
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Airtel is charging Rs. 6 per SMS sent for this contest.
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Assuming there are only 100 entries from say 10 cities of some 20 districts and 20 states...
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6(Rs/SMS) x 100(entries) x 10(cities) x 20(districts) x 20(states) = 6 x 100 x 10 x 20 x 20 = Rs.24,00,000
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24 lakhs in 20 minutes. (People trying for the 2 lakhs cash prize)
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Imagine what if 1000 entries try out from 100 cities????
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The figure simply grows by 2 more zeroes and yields a whopping 24 Crores!!!!
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And it does not stop there...
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In practice it could be another multiple of 100 or worst case a multiple of 1000 on an average.
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In that case it is 24 x 100 crores earnings in just 20 minutes on every episode!!!
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And the prize money : A mere 2 crore (and from whose pocket?)
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Smart Business By Siddharth Basu!
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And the best part of this calculation is just the SMS earning!!
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What about the Ad money???
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A rough annual profit calculation goes like this:
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2400 x 5 x 4) (episode/month) x 12 = 5,76,000 crores.
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Let even 50% get dissolved in taxes and other payments, still you will be left with (which includes even the meagre 480 crores of prize money i.e.if every episode bags 2 crore prize)!
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.......2,88,000 crores profit (only from SMS)
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Simple Question "KAUN BANEGA CROREPATI" and your options are---
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A) SONY TV, B) AIRTEL, C) AMITABH BACHAN & D) SIDDHARTH BASU,
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Computerji iska jawab batayiye-----
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Ans--------- All FOUR. QED.